It is unusual for more than 500 shirts, sweaters etc. to leave our hands with the same design, just because we can’t really afford to produce larger quantities and we don’t want to represent fashion for the masses. After all, we deliberately distance ourselves from mass and surplus production. That is exactly why we wish to establish unique pieces of clothing on the market.
If it’s textiles that are used as the medium for graphic display, then at least they should be sustainable!
The philosophical background to Waldbrand is to the attempt to open minds to the responsibilities connected with textile purchases. Paying more attention to the background and conditions concerning a product is more important than ever, as is the development of a consciousness for the interrelations, reasons and consequenses.